Module 2: Introduction To Generative AI
Module 2 delves into the fundamentals of generative AI. First, you’ll differentiate generative AI from other algorithms, understand large language models (LLMs), and explore the capabilities of Bard, Bing, and ChatGPT. Next, we will focus on ethical and legal considerations, addressing issues like plagiarism, bias, and the importance of transparency in AI content creation.
What will you learn?
- How to differentiate generative AI from other machine learning algorithms
- An understanding of LLMs
- The capabilities and limitations of Bard, Bing, and ChatGPT
- Ethical considerations, including plagiarism and bias in AI content
- Legal issues associated with generative AI, such as data protection and copyright
It is useful for:
- Content creators aiming to comprehend the capabilities and limitations of AI
- Individuals concerned with ethical and legal aspects of AI content creation
- Those wanting insights into potential biases and legal issues in generative AI
Industry Leading Learning
See All Modules
Module 1: Introducing AI Prompting For Writers And Editors
Module 1 introduces you to the course, providing you with a clear understanding of its structure and objectives. You’ll learn how to navigate the course and gain access to our prompts library and glossary. The module also covers the assessment process, quizzes, and interactive exercises.Module 2: Introduction To Generative AI
Module 2 delves into the fundamentals of generative AI. First, you’ll differentiate generative AI from other algorithms, understand large language models (LLMs), and explore the capabilities of Bard, Bing, and ChatGPT. Next, we will focus on ethical and legal considerations, addressing issues like plagiarism, bias, and the importance of transparency in AI content creation.Module 3: The Power Of Prompt Engineering
Module 3 focuses on prompt creation and refinement. First, we’ll show you how to use Chat GPT (GPT-3.5), Bard, and Bing Chat. Then, you’ll discover the elements of a powerful prompt, explore common and advanced prompt patterns, learn how to follow up prompts effectively, and understand how to tune prompts for your desired outcome.Module 4: Writing With AI
Module 4 provides a comprehensive overview of the emerging role of AI content writing projects and how you can best harness it as a writer. We’ll review how AI is currently being used by freelancers and clients to research, outline, draft, and develop their online marketing strategies. You’ll learn how to use AI to boost your productivity and results in these fields.Module 5: AI And The Editing Industry
Module 5 explores ethical collaboration with AI in the writing and editing process. We’ll cover how to edit AI content, from enriching and humanizing content, to fact-checking and removing hallucinations. You’ll take on a fictional editing project in which a client has used AI content, and finally, learn some tips and tricks to use AI as an editor to help you work.Module 6: The Final Assignment
Module 6 contains your final self-assessed assignment, in which we’ll ask you to edit an article of AI writing. We’ll share the key criteria for effective self-evaluation and continued learning with you.
